WardsAuto Dealer 5
 
WardsAuto Dealer 5
 

APRIL 6, 2022

Hey there. Welcome to the WardsAuto Dealer 5 for Wednesday, April 6. We've put together items from WardsAuto.com and across the Internet. So let's go:

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1.

It’s an Odd Time for Automotive Marketers

“It’s tough when clients say, ‘Why would I spend marketing dollars during this inventory situation?’” Equifax’s Joey Watson says in a Wards Q&A.

Full article

2.

Three Entrepreneurial Lessons for the Auto Industry

As any entrepreneur knows, when in doubt or you’re getting stuck in “analysis paralysis,” just get out there and do it.

Full article

3.

Canadian Auto Sector: EV Mandates Need Government Financial Backing

“It’s better…not to mandate what consumers have to buy, but to incentivize non-emissions vehicles,” says Tim Reuss, CEO of the Canadian Automobile Dealers Assn.

Full article

4.

Mega Dealerships Continue Consolidating Strength

While 2021 may not have been the biggest year for automotive sales in terms of pure volume, America’s largest dealer groups enjoyed record profits and the widespread buyup of their less financially robust competitors, The Truth About Cars reports.

Full article

5.

What Auto Dealerships Can Do for Distracted Driving Awareness Month

Dealerships that take steps to prevent distracted driving not only protect customers but also help gain more business, CBT News reports.

Full article

That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Jim Irwin at jirwin@wardsauto.com

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...