| Following is a story about two of the highest paid copywriters in history…
In fact, Gary Halbert’s legendary sales letters are said to have brought in over $1,000,000,000 in revenue while he was still alive.
And John Carlton has pumped out hundreds of highly profitable ads…
Including the famous “One-Legged Golfer” sales letter.
As John tells it…
After being hired by Gary to help write ads for clients…
One morning, the two met for a day of planning projects and writing copy.
But just as John sat down in Gary’s office…
Both his secretaries burst in panicking about multiple fires which had to be dealt with... IMMEDIATELY!
Apparently the printer had just broken down (a big deal in the 80’s)...
Some guy was on Line 2, threatening legal action over something…
And the building landlord was on his way in to discuss a problem with the lease.
John picked up his briefcase, ready to split while Gary dealt with all these emergencies.
But to his surprise, Gary just held up a hand for everyone to calm down…
Then gently ushered the secretaries out of the room…
Closed the door…
And locked it.
“Screw all that stuff,” he said on the way back to his desk.
“It’s time for Operation Money-Suck. You and me are gonna bring in the bucks.”
And the two of them spent the next 6 hours writing ads, calling clients, and closing deals.
They spent their day generating revenue.
Instead of putting out fires.
Carlton’s story about “Operation Money-Suck” hits the bullseye:
If you want to get ahead in the game of business…
You MUST spend the majority of your time doing the 1 or 2 things that let you Hoover up sales and profits like a high powered vacuum cleaner.
However, most entrepreneurs in 2022 will agree…
In a world run by email, cloud computing, and online transactions…
Committing full days to Operation Money-Suck is a little more complicated than just closing your office door.
And for all I know…
Gary Halbert may have lost his office space by not meeting with the landlord…
And ended up with a lawsuit on his hands for ignoring that phone call.
That’s why it’s crucial to install effective systems in your business that allow you to focus on generating profits…
WITHOUT letting all the other important details slip through the cracks.
There’s another key factor John Carlton absolutely nails, and that is this:
“ALL problems are ‘emergencies’, in one way or another.
However, if your job is to bring in the moolah… and an hour of you doing that can generate, say, a thousand bucks in fees or sales…
… then, when you scurry over to start looking at the printer when it snarls up…
… that means you’re paying someone (you) a thousand bucks an hour to read the manual and pull out jammed paper with uncoiled paperclips.
While NO ONE is picking up your job of bringing home the bacon. So you lose twice. Net loss of two thousand smackeroo’s per hour.”
And THIS is exactly what keeps so many business owners stuck on the hamster wheel of working way too much for profits that are just “ok”…
But aren’t worth missing out on vacations, having a social life, or being around to watch their kids grow up.
Our new coaching program, Performance Accelerator, is uniquely designed to fix this problem.
When you let us help you install our proven systems and strategies…
You’ll get back 3-5 HOURS of free time per week and begin seeing quantum growth in your business — in the first 14 days alone.
By the end of the 8 week program…
We’ll have handed you at least 10 hours of free time every week… and launched your business on a massive upward trajectory.
Which means not only will you be set up to take guilt-free time off at Christmas and enjoy the holidays with your family…
But by the time January rolls around…
You’ll be primed and ready to make 2023 the best year your business has ever seen.
However, I DO NOT recommend this program for rookie entrepreneurs or anyone making less than $100k.
Because not only is Performance Accelerator expensive…
It’s not meant to help you develop new income generating skills.
It’s designed to help you stay laser-focused on applying your existing skills consistently and effectively…
So you can spend each day making real progress…
And have more time and more profits instead of working around the clock dealing with everyone else’s emergencies.
If that’s the kind of change you’d like to make — then I GUARANTEE Performance Accelerator will work for you (or we continue working with you for free until it does).
When you book your application call before this Friday at midnight…
You can take advantage of the special “Beta Launch” pricing.
Which means, in return for being one of the first members — and giving us a killer testimonial once you get all the results you’re looking for…
Instead of the regular $14,000 we’ll be charging for this program…
You get to join at just $5k.
But this huge discount will never be offered again.
This is a Beta Launch + Turkey Week special and it ends Friday at 11:59 PM Pacific.
So if you want to create more whitespace on your calendar while scaling your business faster than ever before…
>> Click here to book your application call and join Performance Accelerator *Beta* Now
Success Loves Speed,
Craig
PS - Since this is a Beta Launch + Turkey Week double discount sale…
We are well aware you may be busy and spending time with family later this week (which I highly encourage).
So I want to make it very clear…
You do not have to have your actual application call with our team this week — you just need to get it on the calendar BEFORE the deadline.
You can do that right here. |
