Also: Antitrust advocate becomes new FTC leader, National Parks manage crowds on Twitter, and Whole Foods offers rainy day insurance.

TODAY’S HEADLINES – 06.16.2021  
 
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DAILY SCOOP

How organizations plan to mark Juneteenth, Americans show deep concern for sources in news stories, and MLB explains new pitching rules enforcement

Also: Antitrust advocate becomes new FTC leader, National Parks manage crowds on Twitter, and Whole Foods offers rainy day insurance.


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THE PR DAILY LIST

7 highest-ranked ESG brands for 2021

Here’s how brands that have the highest marks on environmental, social and governance issues earned their reputation.


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PR INDUSTRY

How to be inclusive on social media

Download our new guide to ensure your social posts align with diversity, equity and inclusion.



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STORYTELLING

6 tips for nailing the story in your video

Your CEO droning on with vapid talking points won’t bring in new audiences. Here’s how to ensure your video creations resonate.


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RAGAN AWARDS

Don’t miss Friday’s entry deadline

Enter Ragan’s PR Daily Awards by this Friday, June 18, to earn recognition for your impressive PR work!


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EMPLOYEE ENGAGEMENT

Juneteenth rises to new prominence as organizations commemorate ‘America’s second independence day’

More states and municipalities declare official holidays, as private organizations also step up recognition, many giving their employees the day off.


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DAILY SCOOP

Roku, Spotify back antitrust moves to break up big tech, Americans consider data security a top issue, and Lin-Manuel Miranda apologizes for lack of representation

Also: Pride campaigns focus on LGBTQ+ homelessness, Philips issues ventilator recall, and Texas energy company ERCOT is slammed on Twitter.



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PR INDUSTRY

Mark Ragan: Human-interest stories, crisp writing, and speechwriting among the top comms skills

The Ragan Communications owner offers guidance on career advancement, crisp writing, and how communicators can claim a more influential seat at the table during an interview with The Museum of PR.


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RESEARCH SNAPSHOT

Report: How data offers a blueprint for corporate activism and CEO advocacy

A report from FleishmanHillard shows how businesses must actively communicate their values to consumers—and it offers a roadmap for taking a stand.


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CRISIS COMMUNICATIONS

In modern reputation management, brand journalism is an essential tool

How to help establish your story and brand position in today’s media landscape—a crucial preventative measure for brands to avoid crises and fight misinformation.


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THE WORKPLACE

How employers can foster clarity and confidence in return-to-office plans

As the companies look to bring their workers back to the office, communications will play a crucial role.



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PR DAILY AWARDS

Did you create content that delivered results?

Enter PR Daily’s 2021 Content Marketing Awards to showcase your impressive content creations. Don’t miss the July 23 entry deadline.


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DAILY SCOOP

Sony Music forgives artist debt, Americans prefer Pride statements over products, and McDonald’s responds to data breach

Also: Westminster Kennel Club Dog Show sponsor Purina educates dog lovers, Biogen deflects data questions onto FDA, and Adult Swim engages with fan creators.


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RESEARCH READOUT

Critical race theory has a role to play in business communications and PR

Research from Nneka Logan, associate professor at Virginia Tech, offers a new theory on how the business community can take responsibility for its role in the discussion of race.


Ragan's Social Media Conference at Disney World

Join Ragan and your peers at the year's most anticipated social media conference.

September 8-10, 2021, Swan & Dolphin Resort, Disney World, Florida

Learn the strategies and secrets to reach your audience, grab attention, and impact your bottom line.

Register now. In-person or virtual streaming.


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