Kicking Off Our September SupplySide Education Series Supplements, particularly melatonin, have long played a role in sleep support, though concerns have been raised in recent years in the media and elsewhere over the efficacy and safety of products. On Thursday, September 12th, tune in live to examine sleep challenges based on current science, recent criticism of melatonin in the press, as well as marketing and formulation opportunities for supplement brands. Our webinar will showcase a representative from a leading sleep-product brand; a scientist and consultant on nutrition, diet and food addiction; and a wellness educator, health coach and innovation specialist. Our expert speakers will: - Explain the importance of sleep in regulating the body — and the associated challenges to getting a good night’s snooze in the modern world.
- Review criticism of melatonin and how it has affected demand in the marketplace and oversight of the ingredient/supplement.
- Discuss sleep formulation and marketing opportunities for supplement brands.
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