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Digital

January 27, 2020

Adweek’s Surreal Super Bowl Ad-Pitching Bot Highlights AI's Strengths and Shortcomings

Machine learning can't yet helm a campaign, but could potentially help creatives do their jobs.

3 Ways DTC Brands Are Creating Their Own Super Bowl Moments Year-Round

It’s cheaper and still has a payoff.

Condé Nast Sees Value in Google's Programmatic Guaranteed Program

The publisher sees benefits of the self-serve model.

We’ve (Unfortunately) Entered an Age of Ugly Social Media Ads

Too many brands design spots that don’t make sense for platforms.

Promoted Content by Teads

Why This Challenger Brand CMO Takes a Converged Approach to Creative, Media and Technology

How the Grammys Is Still not Understanding Its Viewers’ Preferences

As a brand, they’re not recognizing what audiences actually want to see in the award show.

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