Off-brand, impersonal content turns off prospects

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National Association of Realtors

August 26, 2021

What’s Holding Back Your Marketing?

A new study shows the customer demand for content has grown but companies are struggling to produce the right personalized marketing to stand out.


NAR’s Center for REALTOR® Financial Wellness translates money management into simple, straightforward steps to help you easily conquer your financial planning fears and achieve fiscal security. Visit today!

Property Taxes Are About to Rise

Skyrocketing home prices over the last year will affect current homeowners’ reassessments. Property taxes are expected to increase by about 6.5% in 2021.


Lender Offers Mortgage Discount to the Vaccinated

Clients who receive a COVID-19 vaccine will be eligible for a $500 discount on their home loan through this company.


We are proud to announce that for the 7th straight year, Realtor.com® is once again the primary sponsor for the Good Neighbor Awards program.

Drop in Lumber Prices Could Save $40K Per Home, But…

Other material costs continue to rise. Will buyers see a savings?


Co-Working Spaces Surge Amid Return-to-Office Uncertainty

As the delta variant quickly spreads, businesses are grappling with their return dates and looking to co-working spaces for added flexibility in the interim.


Amp up your Learning with a new Lenovo PC, headphones, keyboards, mice, cases, and more! Save up to 61% off on tools that score all the high grades. Sign up for MyLenovo Rewards for free and earn rewards for future purchases!

We Recommend

 
The Construction Conundrum

First-Time Home Buyers Lead Uptick in Mortgage Apps

Still, home-purchase applications are 18% lower than a year ago, according to the Mortgage Bankers Association.


Is That Condo Building Structurally Sound?

What If Your Sellers Have Nowhere to Go?

They may need to enter into a leaseback agreement with the buyer, but there can be unforeseen risks if the contract isn’t structured carefully.


From Our Blogs

 
How to Protect Your Tech When Traveling

CULTURE SCAN

Marketing Listings with a Delicious Twist

Tina Newby hosts an online cooking show in her sellers’ kitchens, and buyers are eating it up. You will, too, when you see her favorite recipe!


6 Tips to Revive Summer Curb Appeal

STYLED, STAGED & SOLD

4 Simple Ways to Show Off the Kitchen

From dark drama to maximalist shelving, see some of the latest trends for the heart of the home.


6 Tips to Revive Summer Curb Appeal

YPN LOUNGE

4 Ways to Handle the Busy Summer Season

Reflections on how I could have better maneuvered the frenzied market while still maintaining some semblance of a life.


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