The app has faced scrutiny in the U.S., India and around the world

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The Cookie-less world is fast approaching. What should marketers know about the new—and better solutions being developed?  This Institute of Brand Marketing course offers you four short lessons designed to take you no more than 10 minutes each. It will focus on understanding the limits of cookies as a means for identifying customers and exploring new methods such as identity solutions and the significant advantages they offer for marketers and consumers. Plus, you’ll learn the different ways that the community is responding to the quest for solutions.

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