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| Under fire from Washington, again By Christine Birkner When ex-Turing Pharmaceuticals CEO Martin Shkreli smirked his way through congressional testimony in February, refusing to answer questions about how his former company increased prices for Daraprim, a drug used to ... Read more » |
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| Commissioner Rob Manfred sets out to solve the age problem By Tim Baysinger |
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| BrandShare Content From The Trade Desk | | Music to marketers' ears By Tim Sims |
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| McCann's Jeremy Perrott has the prescription By David Gianatasio |
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| See some memorable DTC spots from a heavily prescribed category By Tim Nudd It's hard to do good pharmaceutical advertising. You have to talk about illness or debilitation, and mention a sometimes comically lengthy list of side effects. The FDA is looking over your shoulder. It's not ... Read more » |
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| Scaling new heights in NYC By Kristina Monllos We're three months into 2016, and it might be the year advertisers redefined the billboard. Read more » |
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| With medical, social and digital breakthroughs, it doesn't have to be boring By Amy Hansen Sewer inspector. Embalmer. Gastroenterologist. Tough jobs for sure. But try healthcare advertising for a week. Just try to be creative in an environment where important safety information takes up :35 of a :60 TV ... Read more » |
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| Featured Jobs | | Petrol Advertising Burbank, CA | | i.d.e.a. San Diego, CA | | Colorado Public Radio Denver Metro, CO | | United Church Funds New York City, NY | | Various, Inc. Campbell, California (US) | | |
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| W+K spots show how app's users elevate tracks together By Tim Nudd Spotify's new brand campaign from Wieden + Kennedy sings a number of different tunes—employing everything from '80s nostalgia to present-day political anxiety—as it mines the app's data to ... Read more » |
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| Benadryl's the most favored of the bunch By Carrie Cummings Spring is here, and for store-bought allergy medications, now is the time to get noticed. Read more » |
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| Fashion brand brings back second season of #Missadventure By Lauren Johnson After casting Anna Kendrick in a series of spot-on ads, Kate Spade New York is launching a new set of online video spots with Zosia Mamet, Lola Kirke, Kat Dennings and Marisa Tomei that it's billing as a form of ... Read more » |
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