Pinterest has long claimed it moves the needle for brands in terms of sales and conversions, and now the company is inviting more ad-tech partners to its platform to prove it.
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Technology Today
November 09, 2016
Includes viewability and mobile stats for advertisers
By Lauren Johnson
Pinterest has long claimed it moves the needle for brands in terms of sales and conversions, and now the company is inviting more ad-tech partners to its platform to prove it.
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Its servers weren't expecting these results
By Christopher Heine
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Twitter battle royale brought some stinging barbs
By Christopher Heine
Plus, an office icon gets a redesign and Shinola Audio makes its debut
By Emma Bazilian
Burberry's holiday bot is part human, part automated
By Marty Swant
LISBON—Facebook is further integrating chatbots into the platform by letting brands buy newsfeed ads that directly link to one-to-one conversations in Messenger.
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But digital often doesn't mirror real life
By Christopher Heine
Simply Measured has been tracking people on social media who say they've participated in early voting for the presidential election. For instance, it scraped Twitter, Facebook and other platforms for ...
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With social calls for civic duty
By Christopher Heine
This afternoon, Instagram is sending many of its 100 million U.S. users a reminder to go vote. The mobile app announced today that it built the feature over the weekend, and it's reaching people who allow push ...
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Conservatives are trying a new approach
By Marty Swant
In the final throes of the 2016 campaign, YouTube influencers are changing the way politicos now approach last-minute messaging.
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11 digital options to view Tuesday's returns
By Mark Joyella
If there was ever an election to inspire cord-cutting, it's this one. While some of you may have run the numbers before deciding to consciously uncouple from your cable provider, others may have simply ripped the ...
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Trump geofilter ad also planned for this week
By Lauren Johnson
Both presidential candidates are making one last-ditch effort to persuade young voters this week on Snapchat.
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