DAILY SCOOP
Frappuccino fracas, a Doritos scavenger hunt and more
Plus: Vanessa Bryant gets an apology far too late.
SOCIAL MEDIA
The Road to Disney: 3 tips to stop the scroll on TikTok, Reels
Ahead of PR Daily’s Social Media Conference from Sept. 21-23, learn from Meta's Tevah El Emmet on how to grab attention with short-form content.
MEDIA RELATIONS
6 tips to delivering a power pitch from a newsroom veteran
A former executive editor on how to get the coverage you want.
The State of Corporate Communications 2022
Email still dominates and measuring employee engagement in a dispersed workforce is challenging, PoliteMail survey finds.
RAGAN AWARDS
Announcing Ragan's 2022 Video, Visual & Virtual Awards winners
Congratulations to this year's impressive winners!
EXECUTIVE COMMUNICATION
Layoff communications: The good, the bad and the ugly
It’s one of the hardest things to communicate. Here’s how to do it in a compassionate way.
Whistleblower accuses Twitter of negligence, T-Pain auditions for Peloton and more
Plus: The woman behind the “girl explaining” meme explains the meme.
BRAND JOURNALISM
What comms pros should know about Google’s new search update
Make sure you’re writing for people.
PR
High, low, weirdo: How to evaluate your year so far
Try these exercises with your team to look back at the year so far -- and forward for a strong finish.
EXTERNAL COMMUNICATIONS
Share your views on corporate character — and learn what your peers think
Ragan and Peppercomm survey will illuminate the effects of brands taking stands.
MARKETING
How to drive brand loyalty through community-based marketing
Start in your customers' backyard. Literally.
Slim Jim's commenting strategy, a ban for a misogynistic influencer and Google's local news partnership
Plus: LGBTQ+ listeners are podcast connoisseurs.
DIVERSITY AND INCLUSION
This is how CMOs can contribute to DE&I efforts
DE&I roles are usually in the HR org chart, but that doesn't mean marketing can't play a role.
When a paid byline is worth the investment
When used wisely, it can be a strong part of your thought leadership strategy.
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