"It's a terrible trap": For publishers pivoting to video, revenue is often a mirage despite the large view numbers they're generating.
Learn why Advertising Week's new tagline, "great minds think unalike," doesn't necessarily reflect its talking points and more in today's Advertising Week Briefing.
Droga5's Sarah Thompson joins the first episode of Digiday's new "Starting Out" podcast to discuss work ethic, breaking into the ad industry with no connections and more.
Slow-loading ads contribute to page latency, which can cause users to click away from a site. Subscribe to Digiday+ to read about the challenges of taxing advertisers for heavy ads.
From Glossy: Ralph Lauren launched its Way Forward restructuring project in 2016 amid threats and setbacks from its own unwieldy supply chain and management network, fast-fashion brands, Amazon and an increasingly digital customer. One year in, here's how the plan is going.
Several themes emerged at the Digiday Publishing Summit this week, including the user-experience crisis publishers are facing. Subscribe to Digiday+ to find out the other themes.
From Glossy: Hear from Saks Off 5th and Gilt president Jonathan Greller at the Glossy Forum next week as he shares how his team built personalized recommendations and a cross-channel shopping experience for both Saks and Gilt, while still maintaining the two brands' identities. Join us on Tuesday, Oct. 3.