Can plants deliver? Plant-based meats are on the rise. With more innovated products hitting the market, sales remain strong, with consumer interest in trying and purchasing these items increasing. Market research consistently shows that consumers are prioritizing healthy food and beverages. The environmental impact of products these choose is also a consideration. What fits the bill for all this? Plant-based foods. Indisputably, plant-based meat represents an exciting opportunity for product developers and brand owners. This product development guide provides crucial information about market trends and tips to successful product formulation in the plant-based food and beverage space. |