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To take political ad dollars or to not take political ad dollars? Platforms are split on this.

In one camp you have Twitter, Pinterest, LinkedIn and advertising newcomer TikTok, which have said they won't run political ads.

Conversely, you have Facebook, Snap and Reddit, each with their own protocols and policies for how they'll treat political advertising. Google is somewhere in the middle.

What does this inconsistency mean? Some believe rejecting such ads raises issues. "For instance, such a policy favors incumbent candidates on the platform as well as those who use Twitter more," one source told my colleague Scott Nover. Read his full report.

What else we're covering:

• As US market saturates, streamers set their sights on global expansion
• Vote for the Billboard Music Awards on TikTok
• Nielsen study commissioned by TikTok examines community, authenticity, positivity

Fun Fact: Here's J Balvin's custom McDonald's meal.

Need a break? Consider a stay at The Fresh Prince’s Bel-Air Mansion.

Let me know of news tips at sara.jerde@adweek.com. If I don't hear from you there, thanks for reading all the same. See you here tomorrow.

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It will be tested on Reels later this year.

Billboard Chart Achievement Award, Top Social Artist and Top Collaboration.

Three-quarters of respondents said they can express themselves openly.

Experiential tour pivots to offer behind-the-scenes content and a shoppable experience.

Using machine learning to help with end-to-end experience.