Hi John,

Power up the effectiveness of your email communications with a full understanding of the pitfalls and benefits of personlization.

Join our 1-hour webinar on Wednesday the 4th May at 9am PST and hear from Kristen Bickard, Senior Director, Email Marketing at ICSC and Matt Harris Founder and CEO at Dyspatch and Sendwithus as they discuss how you can implement winning strategies for your personlization.

What to expect from this session:

• Understanding the challenges involved with personalization and how to overcome them 
  
• Finding ways to automate email personalization with smart systems, like AI and modular design  
  
• Leveraging reusable, dynamic content to personalize campaigns with low engineering resources 
  
• Making use of live, interactive email to create inherently personalized experiences 
  
• Building customer relationships and brand trust with emails that feel distinctly one-to-one