Chronicle of Philanthropy
Fundraising in a Crisis: Focus on Donors Most Likely to Give |
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How can you analyze your donor data to reveal the supporters who are most engaged and generous? |
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As the Covid-19 continues, the work of nonprofits is being upended and threatened. It can be hard for fundraisers and leaders to know what to prioritize, and which supporters to focus on, when everything feels urgent. Join the Chronicle of Philanthropy on Thursday, May 14, for the 75-minute webinar, Fundraising in a Crisis: Focus on Donors Most Likely to Give, to learn how to prioritize those supporters who are most likely to give generously to your cause. You’ll learn from two higher-education executives: Charles Snyder, director of prospect management and advancement research at Nova Southeastern University Anthony Villescas, senior director of prospect development at the University of California San Francisco. They’ll explain how to rank supporters and offer advice on where you should – and should not – focus your limited time and resources. You’ll get smart tactics for strengthening ties with donors and advice on how to solicit gifts in ways that are sensitive to these difficult economic times. Plus, you’ll get a tool that you can use to bring your best candidates for major gifts to the fore. Register for this webinar to learn: How to use your data to prioritize key supporters and potential donors Smart strategies for cultivating future big donors amid the economic downturn Ways to ensure ongoing assessment of your best prospects and consistent record-keeping Sign up today to save your seat and take advantage of our special discounted early-bird rate: 40% off the regular price. |
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| Anthony Villescas | University of California San Francisco |
| | Charles Snyder | Nova Southeastern University |
| | Emily Haynes, Host | Chronicle of Philanthropy |
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