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The 1DR Bag

Our iconic IT bag of this summer, Diesel 1DR bares all out in a new campaign featuring sun, sea and skin.
Lensed by Paul Kooiker and art directed by Chris Simmonds, under the creative direction of Glenn Martens, the campaign celebrates the 1DR bag as the only accessory needed for the summer: straightforward, sexy, confident, irreverent, easy and fun but also genderless and versatile.

Available To Be Pre-Ordered

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