Dear trade visitors,
Next Tuesday, on 5 March, we are already opening the doors to ITB Berlin 2024! Today, we are sharing with you interesting information that you should know before your visit.
In our travel service, we inform you about potential strikes and offer valuable tips for your arrival.
Use the ITB Berlin App for optimal planning and discover exhibition stands and more in the interactive hall plan.
Be inspired by the highlights of the ITB Berlin Convention and explore the Blogger Base with a focus on the sponsor Oman.
Exciting awards such as the Green Destinations Story Award and the Gender Equality Champion of the Year will take place during ITB Berlin.
Additionally, culinary discoveries await you at the Street Food Market.
Get ready for an unforgettable trade show experience and enjoy reading!
Best regards,
Your ITB Berlin Team
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 | YOUR WAY TO ITB BERLIN | TIPS FOR YOUR VISIT |  | From the Berlin Brandenburg Airport BER or train station to the exhibition grounds and back. Whether by public transport, transport service providers, car or shared mobility providers, we have summarized all the options for you.
Please note that there may be restrictions on local public transport due to announced BVG strikes. Up-to-date information and alternative routes can be found at itb.com.
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| | VISIT BERLIN | DISCOVER THE DIVERSITY OF THE CAPITAL | For everything you need to know about Berlin, visit our tourist information centre at the main railway station or airport.
Or meet us directly at ITB Berlin 2024 at stand 305 in hub 27 for insider tips and recommendations.
Take the opportunity to discover exclusive events and hidden gems of the city through our experts.
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| | INTERACTIVE HALL PLAN | NEW DIMENSIONS |
The interactive hall plan is now available online! This tool provides you with a detailed overview of all exhibition spaces, stages, catering areas, and more.
Accessible through these channels:
ITBxplore | ITB Berlin App | www.itb.com
This enhances your trade show experience, allowing you to efficiently discover interesting booths and more.
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| | ITB BERLIN APP | THE MOBILE TRADE SHOW EXPERIENCE STARTS NOW | Prepare yourself optimally for ITB Berlin 2024 - with the new ITB Berlin App for on the go! Download the app in advance and discover its many functions.
Quick access: get the ITB Berlin App in the App Store or Google Play Store.â¯
Ticket integration: log in with your ticket email and conveniently save your ticket in the app.
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| Seamless synchronisation between ITBxplore and the app: use the full bandwidth with ITBxplore profile synchronisation for optimal networking.
Easier trade show planning: Find exhibitors, interactive hall plans and favourites of exciting speakers and program highlights and get in direct contact with exhibitors and other participants.â¯Your favourites are listed under "MY ITB".
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| | ITB BUYERS CIRCLE TAG | FIND TOP BUYERS AT ITBXPLORE | From now on, our exclusive, hand-selected buyers from the ITB Buyers Circle will be visible to you - recognisable by a special ITB Buyers Circle tag. Take the opportunity to arrange customised business appointments with top decision-makers and expand your network.
| How to find the buyers:
1. Log in to ITBxplore.
2. Navigate to the Attendees tab.
3. Enter the name ITB Buyers Circle in the search.
4. Click on the button to identify our exclusive buyers.
5. You will receive a list of results with all ITB Buyers Circle Members.
6. Arrange your personal appointments with the top Buyers today!
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| | INNOVATIONS RADAR | We were looking for innovations that will have a lasting impact on the future of the travel industry - be it for social, economic or technical change. Exhibitors were invited to present their solutions.
The result is a catalogue of software solutions, innovative products and groundbreaking concepts from dynamic start-ups to established industry giants.
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| | ITB BLOGGER BASE | NEW LOCATION IN HALL 8.2 |  | Mountain village of Wakan + Copyright
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A place for all accredited travel bloggers and influencers:
The focus of this year's ITB Blogger Base is on Oman, the Official Host Country of ITB Berlin 2024 which will be hosting a get-together in the Base exclusively for bloggers with a tasting of traditional coffee and dates, insights into the destinationâs many unique selling points and a raffle.
Further highlights await you at the Oman stand in hall 2.2/ stand 201 and in hall 4.1/ stand 200.
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| | CULINARY DISCOVERIES | CATERING GUIDE & STREET FOOD MARKET |  | The catering guide for ITB Berlin 2024 is now available. Card payments as well as cash payments are accepted at all points.
The highlight is the Street Food Market in hall 7.2c. Detailed overviews of the food trucks placed there and the culinary offerings are provided by information columns at the entrance of the hall.
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| | ITB BERLIN CONVENTION 2024 | FOCUS ON MEGA TRENDS | Top speakers from Microsoft, Booking and Airbnb discuss the future of the tourism industry.
Whether challenges posed by artificial intelligence, strategies for greater climate justice or answers to the shortage of skilled workers: international corporate managers, start-up entrepreneurs, scientists and thought leaders will address key issues and tasks facing the tourism industry in numerous presentations and discussions at ITB Berlin Convention. You can look forward to the expertise of leading tech companies, discussions with managers of important digital platforms and news about important trends and innovations in the industry.
One of the top speakers will be Glenn Fogel (CEO and President, Booking Holdings), who will talk about future prospects and technology in tourism on 5 March under the title "Leadership, Innovation and the Future of Travel".
Another highlight promises to be "Engineering the Future: How GenAI and Microsoft Copilot bring a new Intelligence to Travel" with Karim Bagga (Engineering Group Manager, Travel & AI Microsoft), who will provide information about artificial intelligence on the eTravel Stage on 6 March.
| Under the title "How Airbnb is unlocking new Opportunities for Growth", Dave Stephenson (Chief Business Officer, Airbnb) will explain the booking platform's current plans as part of the Future Track on 5 March.
Lonely Planet is Sponsor of the Future Track on the Orange Stage.
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| Google is Sponsor of the Marketing & Distribution Track on the Orange Stage.
Berlin Brandenburg Airport BER is sponsoring the Tour Operator & Travel Sales Track on the Blue Stage.
The World Tourism Cities Federation (WTCF) is Co-Host of the ITB Berlin Convention.
|  | Meet technology enthusiasts in the networking areas ITB eTravel Lounge by Travelport in hall 6.1 or in the ITB Travel Tech Café sponsored by GIATA in hall 5.1.
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| | GREEN DESTINATIONS STORY AWARD | ANNOUNCEMENT OF THE WINNERS ON 6 MARCH | The 10th Edition of the Green Destinations Top 100 Story Awards will be held at ITB Berlin 2024, on 6 March, at the Blue Stage in hall 7.1, commencing at 6 pm. This event will recognise the most commendable initiatives in sustainable tourism.
| Including announcing the Green Destinations Story Awards winners, the latest Green Destinations Awarded and Certified destinations, and the host destination for the GD2024 Global Conference. Attendees are invited to partake in celebrating excellence in sustainability and tourism.
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| | GENDER EQUALITY CHAMPION OF THE YEAR | AWARD CEREMONY AT ITB BERLIN | Equality in Tourism, focused on promoting gender equality in tourism, will be revealing the winners of its Gender Equality Champion of the Year Award 2024 at ITB Berlin.
Sponsored by the Sustainable Hospitality Alliance, this year introduces Accommodation and Travel & Destinations categories, showcasing a range of participants from multinational hotel chains to independent tour operators committed to gender equality.
Join them for the Award presentation, panel at 4:30 pm on
6 March, at the Hybrid Stage in hall 5.3.
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| | INSIGHTS INTO THE TOURISM INDUSTRY WITH ITB 360° | NEWS FROM THE TRAVEL INDUSTRY | Can't wait until March 2024? We regularly provide you with useful insights, relevant news and the latest podcast episodes on ITB 360°. That way, you'll always be up to date!
|  | ITB Berlin TRAVEL HERO PODCAST | 300 seconds with Dr. Patrick Andrae, CEO & Co-Founder Hometogo | Generative AIâ¯
In this episode we look forward to the new AI Track of the ITB Berlin Convention, taking place at eTravel Stage in hall 6.1. on 6 March. Listen here
| ITB Newsroom | Off-road adventures in Oman
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|  | 4x4 in mountain area © Ministry of Heritage & Tourism Sultanate of Oman
Some sights in Oman are off the beaten track, so visiting them often requires a four-wheel drive vehicle. Adequately otorized, amazing off-road adventures await travellers in the Sultanate of Oman... Read more here
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 | photo credits: Seven Shooter/ unsplash
In support of the urgent call from prominent scientists, environmental activists, and individuals to all global stakeholders to urgently address climate and environmental issues with their dire consequences, an extensive, selectively themed list... Read more here
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| | DO YOU HAVE ANY QUESTIONS? | WE HAVE THE ANSWERS! | We are happy to support you in making your ITB Berlin experience a great success!
If you have any questions, please feel free to contact our team at: itb@messe-berlin.de
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