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Product Newsletter: Flavors and colors
This issue is sponsored by Synergy Flavors
SPONSORED MESSAGE
BBQ trendspotting: Blurring regional lines
BBQ trendspotting: Blurring regional lines
The secret to great barbecue is in the sauce, which varies by region. However, pairing a regions distinct flavor profile with another is catching fire. As regional lines blur, developers will lean into savory sauce expertise for a brush of greatness... click here
FLAVORS AND COLORS - LATEST NEWS AND PRODUCTS
Givaudan releases AI Customer Foresight platform, focuses on digital transformation in 2025 strategy
Swiss-based flavor house Givaudan is using AI-based capabilities with its Customer Foresight platform to predict upcoming market trends and provide opportunities to co-collaborate with CPG brands on new and innovative food and beverage products, Nandita Prabhu, Customer Foresight Director for Givaudan, told FoodNavigator-USA.... Read more
Snack marketing for multicultural consumers
As brands seek cultural fluency to develop products for different demographics, Kellogg’s presentation during the Sweets & Snacks Expo explored the various nuances of the multicultural and generational differences of the American snack consumer, specifically Latino and Black Millennials and Gen Z.... Read more
How retailers can enhance impulse purchases in-store and online
While e-commerce impulse buys are evolving, in-store purchases are still critical in capturing snack and candy consumers—with the self-checkout lane offering tremendous potential growth for both brands and retailers, Kathy Risch, senior vice president, shopper insights and thought leadership, Acosta Group, told FoodNavigator-USA in part two of a series looking at trends from the Sweets & Snacks Expo in Chicago last week.... Read more
Tracking the change: Mondelēz is delivering on bold Snacking Made Right goals
From 100% sustainably sourced palm oil to slashing food waste internally by 25% to upping the diversity mix across its executive leadership, the Oreo maker is on track with its mission to lead the future of more sustainable snacking.... Read more
Pasta Noodles Co. looks to differentiate in RTE with rapid-cook technology
The Pasta Noodle Company is shaking up the ready-to-eat (RTE) space with a trio of options inspired by classic Italian dishes, created with natural ingredients and ready to eat within two minutes, company founder Paolo Internicola told FoodNavigator-USA.... Read more
Non-alcoholic market is at an “inflection point,” Ritual Zero Proof CEO discusses growth
Non-alcoholic spirit brand Ritual Zero Proof is tapping into the demand for more artisanal and craft mocktails with the release of its aperitif, as the overall market sees new growth from health-conscious and younger consumers, brand CEO and founder Marcus Sakey told FoodNavigator-USA.... Read more
Cholula looks to spice up salsas, seasonings in first-ever category expansion
Cholula is expanding outside the hot sauce category with the release of three salsas and three taco seasonings, as spicier and bolder flavors become an increasingly important part of McCormick & Company’s business, the company’s VP of North America marketing in condiments and sauces Valda Coryat told FoodNavigator-USA.... Read more
Celsius hits $1bn brand status with PepsiCo's help
Better-for-you energy drink brand Celsius leverages its PepsiCo partnership to reach $1bn in sales while exploring how to bring consumers into the category with unique flavors, CEO John Fieldly shared during the Goldman Sachs Global Staples Forum this week.... Read more
Sports performance, natural products providing new opportunities for energy drink market, SPINS finds
Whether it’s that early morning pick-me-up or pre-workout boost, consumers increasingly turn to the energy drink category for its functional benefits, which is expanding the market and creating opportunities for brands to innovate around sports performance, natural and organic offerings.... Read more
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SUPPLIERS
SweeGen
The future is about elevating wellness for everyone. As zero calorie sweetness and taste modulation experts, Sweegen is a full-service... more details
Vivify
Vivify, formally Aakash Chemicals & Dye Stuffs, has more than 40 years of expertise as a leading provider of specialty... more details
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