Mental Conditioning Is Vital for Entrepreneurs

Lauren Johnson says high-performing entrepreneurs have similar characteristics as professional athletes. Both have mental traits that lead to inevitable success. She first observed those qualities when working for the New York Yankees, teaching...

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Google Ads Recommendations Are Usually Helpful

"The Google Ads recommendations tab contains up to 100 suggestions for optimizing keywords, ad copy, budgets, and bidding. But the recommendations do not always align with advertisers' goals and do not guarantee a performance improvement. Thus, always consider the recommendations but do not automatically accept them."

- Matthew Umbro, Key Account Director, Brainlabs

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