Professional Bull Riders, the Endeavor-owned sports league, said TikTok has allowed it to reach a new audience that’s younger and more female by moving beyond the big moments and showcasing what it’s like to be a fan of the sport. 

“Paper-proofing” and in-person edits remain a large part of the magazine’s current process, the magazine’s editor in chief, Jake Silverstein, told staff Monday night in a memo obtained by Adweek.

Industry titan apparently exits AT&T ad unit just hours after unveiling its expanded audience targeting platform.

Without their biggest tool for targeting online audiences, travel marketers are turning to Google for a solution to track and measure their digital audience.

Hospitality company OTG, which operates 350 restaurants and shops in 10 airports—including in Minneapolis, Washington D.C., Philadelphia and Toronto—said the Cibo Express Gourmet Market in Newark’s United Airlines terminal will be the first in any airport.

The IAB gave companies the option to stream their events instead of presenting live during the weeklong conference. Now, companies are reevaluating their plans, with several of them—including YouTube, Twitter and Meredith—already making the switch to digital-only presentations.

Instagram issued a reminder to developers that its final Instagram Legacy API (application-programming interface) permission, Basic Permission, will be disabled March 31.