Hi John,

Did you know that over 90% of connected TV (CTV) display advertising will transact programmatically this year, according to our forecast? As the industry approaches $200 billion in programmatic spending by 2026, understanding emerging trends is crucial.

To explore what’s next, download our new analyst report, “Programmatic Advertising Forecast and Ad Tech Trends H1 2025.”

You’ll discover:

• How retail media networks are reshaping programmatic paths
• Why programmatic direct and private marketplaces are dominating transaction methods
• Where consolidation opportunities are emerging in ad tech

GET YOUR COPY

Enjoy!
Evelyn Mitchell-Wolf
Senior Analyst
EMARKETER

Compliments of LiveRamp.