With the 26th United Nations Climate Change Conference (COP26) approaching, publishers want to capitalize on the mass attention to the issue by boosting its coverage of all things climate change. Read more below about their strategies. Other things to know about | |
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| | With the countdown to the COP26 summit underway, publishers are boosting their coverage of climate change in videos, articles, events and audio. | |
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howdy! | | A year into her role as Peloton’s svp and head of global marketing, Dara Treseder discusses spinning storytelling in service of community. | |
| | E-commerce’s massive growth and the increased CX expectations have driven brands to reevaluate their current architecture to deliver more creative selling strategies while maximizing revenue. | |
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howdy! | | As digital audio continues to grow, forecast by eMarketer to hit $5.59 billion in 2021, media buyers and planners are still trying to find ways to make effective use of it. | |
| | The pandemic has accelerated the increase in CTV consumption, which is leading a growing number of publishers to embrace this medium. | |
howdy! | | The Federal Trade Commission will begin applying an old rule governing health data privacy and security. Some privacy experts say it’s a convoluted approach that already is causing confusion. | |
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| | Performance and brand marketers often have very different goals, but the emergence of CTV as a prime performance tool is radically changing their interactions. | |
howdy! | | Axios plans to have local newsletters in 23 markets in 2022. But local news is a challenging undertaking, and many have failed before it. How is Axios differentiating itself? | |
howdy! | | Enforced working from home has opened many people’s eyes to the potential for flexible working, and for many older people it has offered them a way to defer retirement. | |
| | Maria Reeve didn’t set out to become the first person of color to oversee the Houston Chronicle’s newsroom. But now that she is, she’s making it count. |
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