During this health crisis, there is no vertical or industry category left untouched and marketers are quickly adapting their businesses to better serve their customers and support frontline and essential workers.

In Adweek’s new livestreamed video series, Adweek Presents: The Way Forward, brand leaders join Adweek’s Lisa Granatstein, editor, svp of programming to provide thousand-foot views to boots-on-the-ground insights on the new realities shaping their industries and how they are forging the way forward.

Tune in for this week’s episode, Entertainment and Esports, to hear from Quibi’s Chief Executive Officer, Meg Whitman and EA’s Chief Marketing Officer, Chris Bruzzo.

Secure your virtual spot and participate in the interactive livestream, tomorrow at 3pm ET.