Ready for the new season at CEQUENS

Not rendering correctly? View this email as a web page here.

September 2022

A MESSAGE FROM KARIM

Dear partners,

Ending Q3 on a high note, this quarter we have much to celebrate here at CEQUENS. Not only did we close a record-breaking deal in Saudi Arabia, but we also made significant headway in our brand refresh journey. The best way to align with customers’ wants is to listen first to who you are as a brand, and after months of back and forth, we are now only a few steps away from announcing what represents us as CEQUENS, as a culture and as people.

The theme of this month has undoubtedly been dialogue, from our participation in this year’s IDC CIO Summit in Riyadh where we talked about digital transformation to our participation in several activities to support Egypt’s thriving startup community.

As committed members of the CEQUENS family, you are all familiar with our own metamorphosis from a startup to one of the region’s leading companies in the CPaaS space. I think what really sets us apart is not only our own grit, perseverance, and determination, but rather our ability to recognize these qualities in others and creating solutions that help take their vision even farther.

Here’s to a prosperous Q4 for all of us.

KARIM KHORSHED

CO-FOUNDER & CEO

Event highlights

From Madrid to Dubai: A busy month for CEQUENS at regional events

event-highlights

September was full of travel for us. We attended the GSMA Wholesale Agreements and Solutions in Cape Town and the Wholesale World Congress in Madrid, as well as the Endeavor Entrepreneur Retreat in our HQ town Dubai. Engaging in local and global dialogue is crucial to the prosperity of our industry – an industry built on communication – and we love nothing more than sharing and receiving expertise and valuable insight from industry players worldwide. We’d like to extend our gratitude to everyone we’ve connected with during these fruitful events, and we’ll see you again soon.

Saudi IDC CIO Summit 2022 wraps up on a high note

Members of our team were
present on the ground as proud
summit partners.

We’re back from the Kingdom, ladies and gentlemen. We are thrilled to have been summit partners for IDC where we contributed to ad rem dialogue surrounding KSA’s digital revolution. In addition to operating our booth and networking with the finest minds, we also took center stage – quite literally.

Our very own Head of Enterprise Sales, Abdulaziz Alkahtani, delivered an eye-opening talk about cybersecurity and striking the balance between user experience and user safety. Hagag Sadek, our Country Manager in Saudi Arabia, also received the partnership award on behalf of all of us. We have the photos for you down below.

Saudi IDC CIO Summit 2022

Couldn’t attend?

Here are a few important talking points:

• 2FA design should be both convenient and secure.
• Users don’t adopt 2FA easily fearing it might be a CX hassle.
• The simplest cybersecurity measures such as 2FA are being mandated worldwide.
• To get customers to use 2FA, you must raise their awareness of the problem.

Proper verification should embrace the following:

talking-points

Are you looking for a user authentication solution that doesn’t compromise the customer experience? Click here to learn more about our Verify solution.

New company profile

CEQUENS gets a brand-new company profile

We’ve talked to you about a brand refresh in the works, but here’s a sneak peek to keep you in the loop.

Featured product

VERIFY

Verify is your ideal companion if your users are constantly required to authenticate their identities. Whether they’re logging in to their accounts, sending/receiving payments, or onboarding for a service, securing their data is critical. See Verify in action today and enable instant two-factor authentication via SMS, Email, Voice, or WhatsApp.

Industry
insights

Is B2B taking over B2C? Join the conversation.

Recent statistics show that B2B has become the key driver of economic growth. Where the marketing industry still seems to be obsessed with B2C trends, B2B is slowly taking over. Here’s a good read on the many misconceptions surrounding B2B.

What do you think?

• B2B is still very niche.
• B2B marketing will take over B2C marketing.
• B2C will always be on top.

We’ll share the results and insights with you next month.

This month, our friends at Endeavor Egypt hosted their 37th Local Selection Panel (LSP), and our co-founder and CEO Karim Khorshed was one of the panelists mentoring future entrepreneurs on their journeys.

At CEQUENS, we are always looking forward to working with the brightest minds and it excites us to help in any way we can through facilitating communication solutions for every startup. If you’re looking to benefit from a partnership, get in touch and let’s build something together.

Industry-insights

JOB OPENINGS

Come and transform communications with us, or let a friend know we’re hiring. We have 3 new creative positions open this month: UI/UX Designer, Art Director, and Copywriter.

SHARE CEQUENS PULSE WITH YOUR COLLEAGUES

If you enjoy reading this newsletter, consider forwarding this email to someone who might be interested.

Has this email been forwarded to you? Click here to subscribe.

For any suggestions or tips on how to improve ourselves, send us on hello@cequens.com.

You’re receiving this email following your interest in receiving CEQUENS news and highlights. Want to change how you receive our emails? You can update your Preferences or Unsubscribe.

© Copyright CEQUENS 2022. All rights reserved.
All material on this publication, including, but not limited to, design, text, images and logos are owned by CEQUENS, either through copyright or trademark, unless otherwise indicated.