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The first stage of consumer-ready virtual reality (VR) and augmented reality (AR) technologies are coming to market, giving brands and publishers a powerful, new immersive medium for engaging audiences.
Register here for eMarketer's complimentary webinar to learn:
The current landscape of VR and AR technologies and how they map with specific near-term marketing and advertising opportunities Consumer attitudes about using immersive media, as well estimates of current and future adoption Key technological, creative and distribution challenges that need to be considered when leveraging immersive media The long-term potential of using VR and AR for marketing and advertising experiences that go well beyond 360-degree videoPlease reserve your seat today. Space is limited. The webinar will take place on Thursday, July 14 at 1:00pm ET. We hope you can attend, but if you sign up and can't make it we'll send you a link to view the deck and recording the day after the webinar.
The webinar is made possible by HP Aurasma.
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