Nielsen Norman Group

New Articles

Tools for Remote UX Workshops

The type of workshop will dictate which tools your team should use. Ultimately, with limited time and budget, your best bet is to use a tool your team already knows how to use. (6 min. to read)

Mobile Tutorials: Wasted Effort or Efficiency Boost?

Our research shows that tutorials don’t make users faster or more successful at completing tasks; on the contrary, they make them perceive the tasks as more difficult. (6 min. to read)


New Videos

DesignOps: Top Questions Answered

Why have design operations increased in importance in recent years? Who should do DesignOps anyway? And how to best fit a DesignOps practice into an existing organization? (3 min. video)

Service Blueprinting FAQ

What's the difference between service blueprints and customer journey maps, and what are the goals of service blueprinting? These and other common service-design questions are answered. (6 min. video)

The Pinball Pattern of Scanning Search Results Pages

Today, a SERP (search engine results page) contains so many design elements that users don't have a simple way of picking out their preferred link. Eyetracking studies show that users' eyes bounce around the page between items in a scan pattern that resembles a pinball machine game. (2 min. video)


UX Conference

Full event program describing all full-day UX training courses.

UX Conferences Proceeding as Planned

The UX Conferences are taking place as planned, but with additional precautions according to recommendations from the World Health Organization (WHO) and health authorities in each host country (U.K. Department of Health for the London conference, Centers for Disease Control (CDC) for the New York conference, etc.). (Read more.) If there are any changes, we will post an update on our website and email registered attendees. There are no travel advisories for any of our conference cities, and we look forward to meeting fellow members of the UX community soon in London and at the other events later in the year.


Online Seminars

See list of all online seminars, including on-demand courses.


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