The evolution of marketing automation.
B2B businesses are investing in marketing automation — and 75% are planning to increase spend in marketing technology to support business priorities. Our latest report reveals real-world insights into B2B marketing leaders’ priorities and their plans for the future.
Dive into The State of Marketing Automation in the Age of AI report for five key steps to marketing automation success and get a better understanding of how to modernize and transform your strategy. You’ll also learn how enterprise B2B marketing leaders are enhancing customer experiences, growing pipeline, and boosting revenue through effective marketing automation.