Dear John,
This yearâs Bringing TV To Life, the eighth in Accentureâs influential series mapping the strategic direction for the digital video industry, takes a deep dive into innovation.
Accentureâs leading practitioners in video, advertising and content share practical insights from successful industry initiatives, and outline steps you can take to transform innovation into a source of competitive advantage.
The report discusses: - A holistic framework to transform your innovation culture, integrating business models, operating models and technology.
- How to drive new digital initiatives, while supporting the needs of the core business.
- Innovation strategies for: Products, Engineering, Operating Models, Commercial Models and Ecosystem.
|