| Businesses fail. Often. Failure is obvious. What is less obvious is the degree businesses are not optimized to the level they could and should be. Businesses that are not optimized are at increased risk from competitors as well as economic forces. To make matters more complicated, there is a seemingly infinite number of self help, marketing, and business optimization books and gurus. There is plenty of talk about improving systems, reorganizing structure, and ultimately growing businesses. However, few find what really works for the growth to actually happen. If you seek to truly scale your business and set yourself on a growth trajectory that has been proven, the Rockefeller Habits are your guide. | 