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| Top Stories |  | | Ivy Liu |
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| | | | | Sir Martin Sorrell’s AI bet: fear billable hours, more output-based deals. | | |
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howdy! | | | | | Nearly a year after he left Netflix, ad industry veteran Peter Naylor is back as a board member at ad tech business Kochava. | | |
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| | | | | A new guide explores how publishers respond to the rise of AI-generated content and protecting copyrighted work from unauthorized use by large language models. | | |
howdy! | | | | | The Trade Desk rebounds but agency tensions and strategic doubts linger. | | |
| | | | | In this survey-driven report, learn how marketers, retailers and agencies use contextual commerce on CTV and streaming as shoppable advertising gains traction. | | |
howdy! | | | | | Digiday Programmatic Marketing Summit attendees call foul, claiming IPOs encourage murkiness amid ad tech providers. | | |
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| | | | | By linking multiple identifiers across channels, composable identity solutions enable consistent personalization regardless of where a user engages with a brand. Addressing silos between channels with composable identity improves brand consistency and boosts omnichannel ROI. | | |
howdy! | | | | | Publishing execs pushed back on tariff and macroeconomic climate fears in Q1 2025 earnings calls, expressing confidence that their businesses would grow this year. | | |
howdy! | | | | | Here’s a look at how some creators are leveraging generative AI to create video, audio and written content — and whether or not that’s a turn-off for advertisers. | | |
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