Live Webinar
Thursday, March 25 @ 2pm ET
One of the hardest things to diagnose in sales is what leads to a win and what leads to a loss. To help sales leaders understand shifts in buyer behavior, Emissary conducted a series of surveys with senior execs. We dissected their most recent major technology purchases to clarify what actually happens behind the scenes – beyond salesperson visibility.
In this webinar, you will get an inside look at the buyers' point of view on:
- Where in the business major tech purchases originate today
- Who participates in buying committees – And why
- Where do tech buyers invest their time, and where they shortcut
- Why do buyers choose one technology solution over a similar competitor
All the best,
Gerhard Gschwandtner
Founder and CEO
Selling Power
