Hi John,

Looks matter. New research from Smartly shows that creative appeal and production values are four times more effective than relevance at driving interest in an ad.

Register here for a live Tech-Talk Webinar, “Ad Creative at Every Stage of the Funnel,” presented by Smartly. 

You’ll learn what creative approaches build awareness top of funnel and drive purchase lower funnel, how creative preferences vary by generation, and when focusing on elements like price or humor can have the biggest impact.

Please reserve your seat today. Space is limited. This webinar will take place on Tuesday, July 23, 2024 at 11am ET / 8am PT.

Sincerely,
EMARKETER Editors

This Tech-Talk Webinar is sponsored content by Smartly.

P.S. Please forward this invite to colleagues who are interested in ad creative.

Interested in sponsoring a webinar? Email advertising@emarketer.com