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| Spot aired right after his victory Sunday By Tim Nudd Nike's marketing playbook regularly includes congratulatory ads for individual athletes as well as sports franchises on the occasion of a milestone victory. We saw it with the Chicago Cubs last fall, and with Kevin Durant of the Golden State Warriors last month. On Sunday, it was Roger Federer's turn. The Swiss tennis star added to... Read more » |
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| Mother London adds to the 'Wonderful Everyday' campaign By Erik Oster |
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| Promoted Content by Adjust | | Four common schemes and what you can do to diminish their impact |
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| YouTube itself tops the list with #MoreThanARefugee By Tim Nudd |
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| Jessica Alba fronts next wave of the brand's campaign By Katie Richards |
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| 7 big takeaways from this year's nominees By Jason Lynch Thanks to Peak TV, there are more scripted series than ever--with around 450 expected to air this year--making it seemingly next-to-impossible for new shows to make a splash with overwhelmed audiences. But that didn't stop an impressively large number of first-year programs--including shows like This Is Us and The Handmaid's Tale, which shook up the... Read more » |
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