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MarketingSherpa Highlights from October 1 – 12 |
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B2B Value Proposition: How a tech startup used a value prop workshop to help prepare for a public offering (4 takeaways for your brand) | | |
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Emotional Marketing: How to be a killer marketer and have a clean conscience | | |
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Brands, Don't Emulate Steve Jobs' Marketing – Here's Why (via Target Marketing) | | |
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Research-based Lead Generation Swipe File | To help you increase leads in Q4, we’ve created a Research-based Lead Generation Swipe File with both B2B and B2C examples.
See 22 valid marketing experiments to give you ideas for your next A/B test, including visuals and results from a newspaper, survey company, industrial equipment seller, luxury home builder and many more. You can scroll through the webpage or download a PDF with all the experiments. | | |
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| 3 Ways to Maximize our Research: Free Reports Online Learning Research Partnerships |
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