Please note: All attendees will be required to show proof of vaccination and wear masks indoors. You can view a list of other protocols here.
The marketplace ecosystem is anything but static and brands are constantly shifting tactics and strategies to not only find customers but keep them.
At the Marketplace Strategies Forum, presented by Digiday, Glossy and Modern Retail on September 21 in New York City, we will be tackling all things marketplaces, from selling to advertising. From the platforms themselves, to product pages, even video advertising, we’ll hear from retailers and agency partners alike as they offer a unique, inside look at how their strategies have shifted in the past few months.
If you're a brand or agency executive, you could be eligible for a complimentary VIP pass. See if you qualify here.
Join us and come away with actionable insights and practical tips that’ll help you grow your business. Check out some of the sessions you’ll have access to below and secure your spot by August 16 to save on passes.
“It was very helpful to hear from other brands and agencies on their challenges, successes and strategies for selling and advertising on marketplace platforms.”
- channel marketing manager, Sony Electronics
Topics we'll cover
Tracking the Customer Lifecycle
In this session, an exec will go through the many ways he works with brands to track the lifecycle of customers using new marketplace tools to connect directly with shoppers.
Keep Supply High
Given the current global climate, what has the impact been on making sure your customers are still purchasing and receiving orders? Hear from one exec as they outline their supply chain strategy.
Advertising Against Competitors
Competition is everywhere, and it’s definitely on marketplaces. Learn how companies are staying on the front page of search, working against copycats, and leveraging advertising capabilities.
Amazon Myth-Busting
In this session, hear a retail exec bust the biggest myths about Amazon’s seller tools and teach how to use them to their full potential.
Sponsorships
Interested in becoming a sponsor? Learn more here.
