John,
Cyber attack.
When you hear those words, you might think of an IT problem. Or a problem for your Chief Security Officer.
Sorry marketers, I can’t take this one off your shoulders.
Cyber attacks are a marketing problem because they ding your brand – big time.
In our latest article – Reputation Management: How to prepare for and respond to a cyber attack – we give you ideas for protecting your brand.
Read on for advice from four experts.
Here’s to keeping your brand safe,
Daniel Burstein
Senior Director, Content & Marketing
MarketingSherpa and MECLABS Institute
P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |
