John, Look deep down in yourself and answer this question: Are you a creative or a technologist? Sure, to be successful marketers, we must wear both hats. But our natural self skews toward art & copy or bits & bytes, Hemingway or Grace Hopper. As a creative myself, I’ve had to go the extra mile to compensate when leading website redesign projects. To help fellow creatives do that, we bring you today’s MarketingSherpa article – Website Redesigns and Replatforming: Are you overlooking these 21 website migration tasks in your project plan? Read on for an easy explainer of key tech tasks from our senior systems manager Steve Beger. Discuss this list with your dev team during your next website upgrade project. Here’s to proper tech planning for your next project, Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |