John,
Creating a frictionless purchase experience is crucial to customer satisfaction.
But don’t focus solely on convenient (but cold) efficiency at the expense of creating joy and wonder in your customers.
That’s just one of the insights from our latest chart: How satisfied and unsatisfied men and women view marketing.
Read on to see the chart along with personalization advice from Michele Eggers, Senior Director of Customer Intelligence for SAS, to help you create easier and more enjoyable purchase experiences for each and every customer.
Daniel Burstein
Senior Director, Content
MarketingSherpa
P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |
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