John,
Organic social media is often considered a trusted medium — a transparent brand-communication vehicle to earned followers plus an opportunity for peer-to-peer recommendations (and thus, brands hope, word-of-mouth marketing).
But what about brands that buy their way into these conversations?
This week, we take a look at how much different age groups trust social ads.
Read on to see the data, along with analysis and commentary from MarketingSherpa and Shelby Andrews, Director at North 6th Agency.
Daniel Burstein
Senior Director, Content
MarketingSherpa
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