John,
You may think of omnichannel marketing as only a challenge for retailers and e-tailers.
But according to Target Marketing magazine, more healthcare, pharma, travel, hospitality, IT, financial services, insurance, publishing, and manufacturing marketers consider it important that customers have a cohesive omnichannel experience than retail and e-tail execs.
So if you’re in any of those industries, our latest article on the biggest challenges to marketers’ omnichannel strategies contains important data for you.
Read on as Thorin McGee, Editor-in-Chief/Content Director, Target Marketing magazine, shares data from research with 457 B2B and B2C marketers from January 2018.
Daniel Burstein
Senior Director, Content & Marketing
MarketingSherpa and MECLABS Institute
P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help.
|
|
