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Ad of the Day: Sick Kids Are the Ultimate Fighters in Brilliant Hospital Ads by Cossette The power of defiance, and imagination, to heal By Gabriel Beltrone A boy suffering from kidney failure isn't weak. He's a gladiator about to step into the ring for battle. Read more » |
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Brandshare Content From 4INFO | |
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Adweek Podcast: Let's Talk Retail, Gender and Jet.com Also, has Trump been frugal or foolish with TV ads? By David Griner It's one of the biggest weeks of the year for marketers, with ANA's Masters of Marketing conference getting underway. So our podcast panel is ready to talk about the biggest issues facing many of today's ... Read more » |
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Why Agencies Should Spend More Time and Effort Retaining Their Strategy People Survey says 28% plan to move jobs within a year By Katie Richards The ad industry is losing more talent than it's gaining, according to a LinkedIn study—"The Truth About Strategy Talent"—done in partnership with the 4A's. In 2015, the ad industry ... Read more » |
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New YouTube Red Series Shows Off the Weird World of Rhett and Link Buddy System is an 8-episode original By Sami Main In a world where an evil co-ex-girlfriend, an "infomercial queen," has taken over a super popular YouTube channel in order to sell her products, only one team can stop her (because they kinda have to): ... Read more » |
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Brandshare Content From Deloitte Digital | |
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Facebook Is Now Offering Movie Tickets, Food Delivery and Salon Appointments As the digital platform aims to be its own world By Christopher Heine Good evening, earthlings. Thank you for logging on to Planet Facebook, where you can read posts from your friends, chat with them, watch recorded video, stare aimlessly at live video and now, starting today, order up ... Read more » |
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Whether Mobile Shoppers Are Fickle or Smart, Holiday Retailers Need to Deal With Their Elusive Ways 76% change their minds By Christopher Heine Holiday shoppers can be pretty fickle, according to Google's retail-based study being released today. Fickle to the point that 76 percent of shoppers change their mind about which brand to purchase thanks to a ... Read more » |
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What Media Planners Can Do About Dramatically Shifting Video Viewing Habits On-the-move consumers are taking impressions with them By Barry Frey For advertisers, consumers have become a moving target. Literally. Our society is more mobile, active and urban than ever before. Higher skilled workers are moving to urban areas, as are many corporations like GE, ... Read more » |
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