NOVEMBER 19, 2019

It Pays to Personalize: Profits and Your CRM Are Linked
A customer’s relationship with their car is a special one. As a dealer, it’s your job to bring the two together. You’re the matchmaker, the facilitator and the go-between in this important relationship. Learn more about how to achieve this from VinSolutions!

Sit Back, Relax and Enjoy Your Car in the Driveway

Seventy-nine percent of polled people said technology is good. “But that means 21% think it’s bad, evil,” says Ford futurist Sheryl Connelly.

Car Dealership F&I Pros Offer Great Tips

I asked colleagues: “What’s the single greatest revelation that has aided you professionally?”

If Auto Sales Drop, More Lenders May Look to Subprime

“Lenders ask, ‘How do we grow (in such a) market?’” says TransUnion’s Satyan Merchant.

Dealership Videos: Perfect Is Enemy of Good

In one Facebook video that was shot using a smartphone, a staffer’s finger is visible in the frame. Utah used-car dealer Nick Markosian says it turned out to be one of his company’s most-liked videos.

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