After a rough first year as a public company, Snapchat is looking for ways to differentiate itself from other social platforms, and it's possibly found one way: location. Location and social media have a long history of not working out well. Facebook has tried several times to crack location (most recently with a stand-alone app...
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March 23, 2018
Digital & Tech Daily
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Brand Safety Has Reached Crisis Levels, So Why Are So Few Advertisers Paying Attention?
75% of brands have had at least one unsafe exposure in the past year
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