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Top Stories | | Ivy Liu |
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| | The recent layoffs have thrown a spanner in the works, while the focus on creators seems even more pronounced. | |
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howdy! | | Forbes’s subdomain scandal has the buy-side asking a lot of questions when it comes to programmatic reporting. | |
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| | By applying machine learning to creative formatting, advertisers optimize the format for each ad opportunity and improve user experience. | |
howdy! | | Three AI companies share analyses about copyright concerns, websites blocking web crawlers and how much AI text includes protected content. | |
| | Amid ever-evolving privacy changes, brands are combining clean rooms with multi-touch attribution to centralize data and analyze any first-party data inconsistencies within a privacy-safe environment. | |
howdy! | | A Digiday+ Research survey found that marketers’ X usage trails far behind its social media competitors, and also that marketing spend on the platform has dropped dramatically, with brand safety being the biggest concern for marketers. | |
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| | Register for this virtual event on May 2 at 11 a.m. ET to learn about the elements needed to prepare data ecosystems that unlock AI’s full potential. | |
howdy! | | For the brands whose sponsorships and ads form the backbone of esports companies’ revenue strategies, official co-streams represent a bit of a double-edged sword. | |
howdy! | | Identity vendor Adstra claims Kinesso broke data-licensing terms to help IPG-stablemate Acxiom compete unfairly. | |
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