Advertisers are waiting for Facebook to release more controls, including a tool to automate blocklist management, for their in-stream video ads.

Launched two years ago, Amazon's influencer program still isn't quite going anywhere, say brands, agencies and influencers.

For Digiday+ members: Most PR agencies are still dependent on tallying up total monthly views a publication receives, which clients say is not enough.

A former Facebook executive discusses Facebook's attempts to make Watch work, the culture inside the company that sometimes prevents Facebook from making necessary improvements on product, and how that has impacted Facebook's relationship with publishers for our latest Confessions piece.

Connect with Bleacher Report, CBS Interactive, Vice and more as they discuss how publishers are going beyond advertising at the Digiday Publishing Summit from March 27-29 in Vail, Colorado.

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'So much questionable content': Advertisers want better brand-safety tools for Facebook video ads

Tim Peterson

Advertisers are waiting for Facebook to release more controls, including a tool to automate blocklist management, for their in-stream video ads.

'Not there yet': Amazon is a looming giant in influencer marketing

Shareen Pathak

Launched two years ago, Amazon's influencer program still isn't quite going anywhere, say brands, agencies and influencers.

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Watch now: AI experts discuss marketing and commerce hacks

Sponsored Content IBM

From personalizing shopping experiences to providing consumers with a seamless omnichannel platform, businesses are finding innovative ways using AI cognitive technology to work smarter than their competition. Sponsored by IBM.

As more PR moves in-house, ROI rises in importance

Ilyse Liffreing

Most PR agencies are still dependent on tallying up total monthly views a publication receives, which clients say is not enough.

'Publishers were always a second priority': Confessions of a former Facebook exec on the platform's struggles with video

Sahil Patel

“We generated revenue from brands. If content was so important, you'd think we would be trying harder to please publishers.”

The Fog of War: A major media company struggles to understand its own data

Sponsored Content Domo

When data first pours into a company, it's always unrefined. Departments struggle to make sense of it before it goes stale. But this story starts earlier--back when indecipherable data left executives in a fog of confusion and mixed signals. Sponsored by Domo.

The state of in-housing: Defining how marketing teams evolve

Sponsored Content Bannerflow

New research uncovers the biggest triggers, benefits and barriers to in-housing, surveying 200 senior marketers and experts at brands, in-housing agencies and consultancies based in Europe. Sponsored by Bannerflow.

 
 
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Last Chance Deadline:
January 25, 2019
Digiday Future Leader Awards
 
Last Chance Deadline:
January 25, 2019
Digiday Worklife Awards Europe
 
Regular Deadline:
February 1, 2019
Digiday Content Marketing Awards
 
 

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