Social media rallies to save Spider-Man; SFO and Hasbro shun plastic; Bigger influencers get less engagement; and more

MORNING SCOOP

Fans swarm the web to save Spider-Man, SFO and Hasbro are getting rid of plastic, and more online fans equals less engagement

Also: YouTube will stop targeting ads to children, Facebook offers users a data-control feature, and Hotels.com wangles for a plug in wedding vows.

WRITING & EDITING

How to develop (and capture) ideas for your blog

First and foremost, remember that the subject matter should serve your readers. With that in mind, we present a batch of sources to mine for engaging topics.

RAGAN AWARDS

Show off your internal campaigns, projects and intranets

Enter Ragan’s Employee Communications Awards by Oct. 4 to showcase how your internal comms efforts drove employee engagement and inspired your workforce.

THE CONSULTANT IS IN

Expert techniques for taking exceptional profile photos

Whether you’re in a posh office or at an external location, these three simple tips will help you master the light, relax your subjects and capture their true essence.

CONFERENCE ALERT

3 ways to help your executives thrive in the digital world

Discover how to help them create an engaging digital presence during this can’t-miss conference in Washington, D.C.

PR

How PR pros can turn the tide of bias in today’s news cycle

Some media outlets report news with a particular leaning, even a political agenda. That doesn’t forgive the withholding of information from a given organization. Here’s what can be done.

MORNING SCOOP

Reddit offers livestreaming tools, chicken chains crow on Twitter, and top execs redefine the purpose of a corporation

Also: Amazon scores with a ‘Mrs. Maisel’ promo, consumers say they don’t mind being tracked online, Twitter cracks down on government propaganda, and more.

WEBSITES

A 12-step website launch checklist

Follow this guidance to thoroughly tinker, test and tweak before debuting your new site.

SOCIAL MEDIA

Infographic: Your social media video cheat sheet

What does your audience want from video content on each of the major social media platforms? This infographic can help guide your strategy.

THE WORKPLACE

How your social media can help recruit talented team members

How you find new employees and engage with your wider community is moving on to social media channels—and that means PR pros should be involved in the process.

WEBINAR ALERT

Only an AP style superstar would know these rules

Join Grammar Girl for this in-depth webinar and upgrade your knowledge of tricky new rules.

PR

Why CEOs botch media interviews—and ways you can help them

Communication often is not the primary fuel rocketing a professional to the top-floor corner office, so thoughtful preparation is essential. Consider these five common liabilities.

MORNING SCOOP

Novartis’ crisis response missteps, Target’s one-stop-shopping formula, and Twitter’s private message filter

Also: WW’s bid to slim down youngsters, America’s fluctuating back-to-school timeline, PR pros’ thirst for learning, a funeral for a glacier, and more.

THE WORKPLACE

6 vital ingredients for a successful career

Finding fresh perspectives, building coalitions and staying calm under duress are among the key elements needed for ascent and accomplishment.