Also: Hotels.com analyzes your dreams, Instagram offers new metrics, and pregnant CEO rejects doubtful investors.

TODAY’S HEADLINES – 05.25.2021  
 
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DAILY SCOOP

Ben & Jerry’s offers tips on anti-racism statements, Americans report increased summer travel plans, and NYC schools eliminate remote learning

Also: Hotels.com analyzes your dreams, Instagram offers new metrics, and pregnant CEO rejects doubtful investors.


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DIVERSITY AND INCLUSION

A year after the death of George Floyd, advocates look to the future

As activists and internal advocates continue to push for DE&I change, improved economic equality in the marketplace and more, the conversation is far from over.


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MEDIA RELATIONS

How to navigate the comms nuances of venture capital

A stressful, but highly rewarding space, here’s what Silicon Valley insiders say about working with VCs and delivering the goods from plucky startup to IPO.



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THE WORKPLACE

In the wake of COVID-19, employers must embrace a work-to-live culture

In the coming months, leaders must adjust their workplace to reflect a new social contract at work–and a significant shift away from a culture of ‘family’ to a culture of business.


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CRISIS COMMUNICATIONS

How social media teams can engage supporters to prevent a crisis

Kelly Stone, senior director of digital strategy at CompTIA shares tips for managing social media channels in tough times ahead of Ragan’s Crisis Communications Virtual Conference.


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DAILY SCOOP

How web links expire over time, USDA explains program to forgive minority farmers’ debt, and Ford’s electric truck push

Also: Big Milk goes over the edge, Amazon responds to alleged hate crime, and Twitter readies subscription service.


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CRISIS COMMUNICATIONS

PR in a panic: How to reason with an audience overcome with fear

As communicators look to engage an anxious public around crises like the gasoline shortage in the Eastern U.S., an ability to empathize is paramount.



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LEADERSHIP COMMUNICATIONS

How to craft better virtual Q&As

Use these techniques to facilitate smoother, more substantive dialogue.


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BRANDING

How Tylenol seeks to support mothers in its latest campaign

The effort is an example of how companies are keen to emphasize compassion and empathy as consumers struggle to maintain balance after more than a year of crisis.


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RESEARCH

Tell us about your return-to-office planning for 2021

We want to learn more about whether you have a hybrid approach, how you’re messaging your strategies, and how you know your workforce’s own preferences.


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HALL OF FAME

Susan Davis shares insights and lessons from a remarkable career

The 2021 Hall of Fame inductee was interviewed by Ragan CEO Dian Schwartz for our ‘Five Minutes of Fame’ series.



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DAILY SCOOP

How the movies are tempting consumers back to cinemas, channels for social justice messaging, and Lego's first LGBTQ-themed set

Also: Omaha Steaks encourages gatherings, Twitter relaunches verification program, and CNN regrets ethical lapse.


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THE WORKPLACE

How to build an employee-first, wellness-fueled work environment

Ergotron’s CEO shares guidance on creating a flexible, health-minded workplace suited to your employees’ needs.


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RAGAN AWARDS

Ragan and PR Daily honor the 2021 top women in communications

The list of honorees includes leaders in the profession who are working to build bridges and support communities, mentor young pros and champion DE&I, as well as facilitate innovation and trust.


Ragan's Crisis Communications Virtual Conference

Managing and mitigating the inevitable.

Register Now!

Don’t miss this very important virtual conference that will help you reimagine your approach to crisis communications. Meet the moment. Be prepared.


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