The best thing you can do for your hair is to treat your scalp with the same TLC you do with your skin. Think of it this way—a beautiful flower can’t thrive without healthy roots, right? Take it from us: scalp care is the new haircare.

Rooted Rituals has a targeted product for every step of your hair routine to make it as comprehensive and effective as your skincare regimen. From shampoo and conditioners to a leave-on mask and scalp massager, you can cleanse, condition, and treat with products made with skin-loving ingredients like Ginger Root and Vitamin E. These ingredients will immediately get to work, instantly cooling and revitalizing your scalp while improving its moisture barrier over time.

Rooted Rituals is designed to get to the source of so many common hair problems, removing buildup and promoting a foundation for beautiful hair right from the root. Their signature treatment—the Cooling & Strengthening Tonic—even helps to thicken your hair strands and fight breakage for fuller-looking hair that’s stronger at the roots. Beautiful hair starts with a healthy scalp. And a healthy scalp begins with Rooted Rituals.