Spreading Holiday Cheer Across Rural America

At just 11 years old, Reed Marcum had an idea for a project: Collect toys and give them to children in his community. Eight years later, the toy drive has given away more than 64,000 toys at an annual event people wait in line for hours to attend.

From the famous "Saturday Night Live" More Cowbell skit to the iconic bell in It’s a Wonderful Life, Bevin Bells spreads Christmas cheer year-round.

Palmer Candy Company in Sioux City, Iowa, dates back to 1878. In addition to their iconic Twin Bing candy bar, they're also a regional favorite at Christmas for bulk candy and gift baskets sourced from local ingredients.

Thanks to generous donations and support, over the past 20 years the Trees for Troops program has delivered 326,273 real Christmas trees every year. See how the 2024 Trees for Troops program is spreading joy in Michigan.