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| Today's Sessions Post-COVID Dealmaking - Strategic Priorities for Acquirers Terence Kawaja, CEO and Founder of LUMA Partners, will break down the 5 areas where strategic M&A activity in digital marketing is expected to occur as the economy picks back up after a pandemic-driven spend downturn and deal hiatus. Influence Means Nothing Without Trust Join Anya Ware, Leader of Technology Sales for IBM Watson Advertising, and Ryan Detert, CEO of Influential, for a fresh perspective on how artificial intelligence holds the power to transform how brands reach and engage customers in trusted ways that build preference and loyalty. Transacting with Confidence: How Marketers Can Turn Supply Chain Insights Into a Trading Advantage AB InBev and Jounce Media will discuss the current state of the art for supply path optimization and will share specific steps marketers can take to navigate the complexities of the programmatic supply chain Improving the Relationship Between Publishers and Advertisers: Deploying Ad Management Systems and Building Custom SSPs Ad tech for publishers has gotten increasingly complex over the years and an engineering skill set is required to get ad units to perform the way a publisher requires. Join John Shankman, Chief Executive Officer of Hashtag Lags for this session to learn all about facilitating a better relationship between advertiser and publisher by being able to control the advertiser experience. Fast Tracking the Future of Commerce Six feet away. Curbside pickup. Touchless. These words are common nomenclature for businesses these days. Hear from Bisi Boyle, Vice President of Visa’s Connected Commerce, to learn how new payment technologies—from phones to wearables to cars and more— can become engines of touchless commerce experiences that are demanded in this new world order. The Four Horsemen Post-Corona In this session, Professor Scott Galloway looks at the implications of Coronavirus on society, the markets, and business. Through the lens of the Four (Amazon, Apple, Facebook, and Google) Scott unpacks how industries including retail, media, healthcare, and technology will be impacted by COVID-19, and highlights winners and losers that will emerge post-Corona | ||||
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